Paddle Board Rental Operations

SETUP, SAFETY & GROWTH

Operations

Setting Up Your Rental Operation

No storefront? No problem. You just need a few essentials to create a welcoming, professional rental setup anywhere.

  • A foldable chair or beach blanket
  • A clear “SUP RENTALS” sign
  • Waivers (digital or printed)
  • Mobile payment options: Venmo, Cash App, or Square
  • ID verification or refundable deposit system
Keep it simple but professional — sunscreen, clipboards, and good vibes go a long way.

SPRING SIDE HUSTLE STARTER PACKAGES

For a limited time, we're offering special packages featuring our award-winning Solo SUP™ - the world's first hikeable paddle board at 14.8 lbs:

BASIC STARTER

2 Solo SUP™ boards

$1,198 $998

Save $200!

  • Complete with paddles, pumps & backpacks
  • FREE rental business starter guide
  • FREE listing on SUP Finder
BUY NOW

PREMIUM STARTER

3 Solo SUP™ boards

$1,797 $1,497

Save $300!

  • Complete with paddles, pumps & backpacks
  • FREE rental business starter guide
  • FREE listing on SUP Finder
BUY NOW

PRO PACKAGE

4 Solo SUP™ boards

$2,396 $1,996

Save $400!

  • Complete with paddles, pumps & backpacks
  • FREE rental business starter guide
  • FREE listing on SUP Finder
BUY NOW

*Start your low-stress outdoor side hustle today!*

Pricing

Pricing Your Rentals

Set simple, transparent rates that customers can understand at a glance. Straightforward pricing builds trust and helps you book more rentals.

Rental Duration Suggested Rate
1 Hour $35
2 Hours $60
Full-Day Rate $100+
Family / Group Discounts Encouraged for 3+ boards
Keep prices straightforward and visible. Customers appreciate transparency and consistency - it builds loyalty fast.
Operations

Safety & Legal Essentials

Build trust from day one with clear waivers, simple rules, and the right safety gear. This quick-reference layout helps you launch safely and stay compliant.

Liability & Permits

  • Always use a waiver
  • Check local beach/park rules
  • Consider basic liability insurance (~$100–$150/month)

Safety Equipment

  • U.S. Coast Guard–approved PFDs (life jackets)
  • Attach safety whistles to every PFD
  • Include leashes for each board
  • Post visible safety instructions + give a quick verbal briefing

Weather Awareness

  • Monitor local forecasts daily
  • Avoid rentals during high winds or storms
  • Educate renters on offshore wind dangers
✢ Implementing strong safety practices not only ensures compliance but builds trust and repeat business.
Marketing & Customer Growth

Get found, get booked, and grow word-of-mouth

Use these simple, high-leverage moves to build visibility fast - then let your happy customers spread the stoke.

Local Visibility

  • Create a Google My Business listing
  • Ask customers for Google reviews

Social Proof

  • Build an Instagram and Facebook presence
  • Offer to take photos of guests - they'll share and tag you

Partnerships

  • Partner with local hotels, resorts, or camps
  • Join SUP Finder (Free!)

Join SUP Finder (Free!)

When you purchase a Pau Hana rental package, you can list your location on our public map to attract paddlers nearby - no extra marketing needed.

List Me on SUP Finder See the Map
Growth

Scaling Your Business

When your setup runs smoothly, scale with simple moves that fit your lifestyle and compound your results over time.

Year 1

$15K

Part-time baseline

Year 2

$25K

More boards & hours

Year 3

$50K+

Multi-location or staff

Roadmap to Scale

  • Add Capacity

    Add more boards to reduce sell-outs on sunny weekends and meet group demand.

  • Partner for Demand

    Team up with tour companies for guided sessions and cross-promotion.

  • Memberships & Weekdays

    Offer monthly passes or weekday deals to smooth revenue between peak weekends.

  • Community Events

    Host "Try SUP" days or lake cleanups to boost visibility and word-of-mouth.

Final Call

Your Waterfront Weekend Office Awaits

Outdoor recreation rentals are projected to reach $2.3 billion by 2026. With strong post-pandemic demand, now's the perfect time to launch your SUP rental business.

$2.3B market by 2026

Your action plan

  • Research your local rental regulations
  • Visit nearby successful operators
  • Estimate your ROI
  • Join SUP Finder

Frequently Asked Questions

Take Action: Your Waterfront Weekend Office Awaits

The outdoor recreation rental market is projected to reach $2.3 billion by 2025.
Post-pandemic demand for outdoor activities remains at all-time highs.

Because the best businesses don't feel like work at all.