Way back in 2007, we started shaping the future of paddleboarding - long before SUP was even a thing. What kicked off as a premier materials supplier for surfboard shapers across Hawai'i and the mainland grew into something way bigger: a crew dedicated to pushing the boundaries of modern paddleboard design. From supplying the core materials that built the early boards to pioneering innovations that changed the way we all paddle, Pau Hana (Hawaiian for "work is done") was riding this wave before it ever broke. And we've been out front ever since.

Now we're stoked to share the aloha with Aotearoa — because if there's anywhere that gets the magic of life on the water, it's right here.