Who is Pau Hana Surf Supply?
We’re the kind of crew that sleeps in the car just to catch first light at the break.
We’ve pitched tents in Yosemite, posted up by the river, and followed the seasons in search of stoke. Surf sessions, clean lines, new tricks - those are the moments we chase.
We show up for the sunrise. We slow down for the sunset. And we’re always scanning the horizon for what’s next.
This is the life we live. And we build the gear that makes it possible.
Todd Caranto
Pau Hana started in California back in 2007, founded by Filipino-American designer Todd Caranto. A few years later, he made history as the first paddleboard designer to win Outside Magazine’s “Gear of the Year” in 2012.
Since then, we’ve kept the innovation flowing - launching game-changing boards, dreaming up gear that goes further, and backing it all up with a solid stack of patents. It's been about pushing boundaries, chasing ideas, and building gear that keeps up with the way we actually live and adventure.
CREATION
We’ve got deep respect for the roots of stand up paddling and surfing - but we’re also here to push things forward. At Pau Hana, we’re always exploring what’s next - whether that’s new shapes, better materials, or smart design that opens up new ways to paddle.
From SUP fishing to yoga flows, paddleboarding keeps evolving - and we’re proud to be part of that. Innovations like our SeaMount® system, the Lotus Yoga Ring, and Ricochet™ Technology were all created to get more people out on the water, staying out longer, moving faster, and trying things that haven’t been done before.
Because at the end of the day, it’s about sharing the stoke and unlocking more ways to ride.
